SO WHAT DOES IT MEAN TO YOU?

This advert was apart of the release campaign for the fourth full length album by While She Sleeps called ‘So What?’. The idea behind the advert was to reflect the message behind the album, that music can bring people together from all walks of life. A 30 second cut of this advert was later televised. Massive thank you to Taylor Fawcett and Tom Green for putting filming this one while I was on tour.